Monday, May 19, 2014

CSIT Wrap up

Taking this class- CSIT 155 - I was able to learn a wide array of online tools and online marketing techniques. I knew that at this day and age, technology is booming and expanding at an incredible rate and that most of the advertising should be used online. That is why at the start of this semester, I was eager to learn what this class will offer. Another main reason for attending this class - even though my participation during this semester has been rocky - was to learn what social media outlets I should use when I start the business (that I have been working on this semester) sometime in the next few years.

I was grateful to learn everything this semester. All the information, tools and advice will benefit me in my life. Prior to this class, I knew some knowledge of social media, as my main social media at the time were Facebook and Instagram. Fast forward to now, I was able to create my own pages in most of the online media site's today. I was able to learn how to start up the account, how to effectively create pages and how to effectively get involved with my audience - methods to gain attention and feedback to my company.

Once again, this class is one of the most beneficial class I've taken in the last two years in Miracosta. I have learned and been exposed to a lot of social medias that I know will help me out in the future. Not only can I use this knowledge myself, I can help friends and families of the things I learned in this class if they also need help with social media sites.

Thank you Claudia Faulk and Tracy Petrucci for this semester even though my participation in this class was not so satisfactory. Nonetheless, I appreciate your time and help during the course of this semester and for my fellow classmates- It was a pleasure looking at your pages and learning more about you and your business.
Thank you everyone! Have a great Summer!

Sunday, May 4, 2014

Marketing online strategy

Considering the variables from recent lectures, decide which tools from the semester you would implement in your online marketing strategy. How much time do you think your business should spend on social media marketing and why? In your blog, please explain why you chose the tools you did, and how you might use them to use and test a strategy over the next six months. Plot out a rough draft plan of the next month of content across the sites you’ve chosen, and how you hope they might grow or sustain your business. Be as detailed as possible, including daily or weekly time requirements to meet the goals.


In reality, this business that I have created throughout this semester is my future business. This class has helped me jumpstart this business from nothing. Planning and creating a schedule today from this class is benefiting me from my future business as it is helping me be more knowledgeable of all my resources and help that is offered online and in schooling. 
My overall plans of when I do create this business is promote promote promote. I want to help get my business known and heard to the vast audiences. I believe that the more people know about my restaurant, the more revenue i'lll get through referral from customers to their friends. Advertising is big especially in this day and age where mostly everyone is connected to the web and social medias. 

Upon starting the business, i plan on promoting it through facebook and using advertisements there and also using the service "Groupon" and making coupons for discounts. I know that for the first few months or maybe years that it will be a rough time but by building an audience up will help increase sales. I plan on being up to date on the social medias( the social medias that i have created throughout this class will be the one Im using through the life of my business. I plan on posting about my business and informing my followers/audience of my business and service. 

Upon reading the lecture and the variables of my strategy, the size of the business will correspond to how much manpower im using. I plan on only me doing all the promotions and ideas for advertisement. Until later on when the company gets bigger, that is where i will need help and possibly hire help solely for advertisting and helping my business grow in the online world. Along with email, I do want to use that feature but only do that once a month. In these emails i want to make coupons and promotional offers included so that my followers would want to go to my restaurant. I do want to make a customer loyalty service where returning customers will get more discounts and better offer for my buisness.